Matthew Hudson

••• Matthew Hudson.
  • Chief experience officer for Work Wear Safety Shoes in the Dallas/Fort Worth area
  • Former president of Rick Segel & Associates, a speaking, writing, and publishing consortium
  • Author or co-author of three books on retail sales


Matthew Hudson is a former writer for The Balance who contributed 87 articles during a period spanning more than five years. He worked for 26 years in retail sales before taking on the role of president and general manager of Rick Segel & Associates, later rebranded as @hudsonhead.

Hudson earned a doctorate in organization behavior from Northwestern University in 2003.

Awards & Publications

Hudson is the author or co-author of three books:

  • "The Retails Sales Bible," published in 2011
  • "Signs Sell,"¬†coauthored with Rick Segel and published in 2014
  • "Culturrific! The Roadmap to a Terrific Service Culture," published in 2017