Pursue Your Passion Not Profit in Home Business
Why and How to Turning Something You Love into Your Career
Granted, you want to make money in your home business; however, a successful home business is the result of more than picking a good idea. Your attitude and effort play a significant role.
In the years I’ve been working from home, I’ve met many people who’ve abandoned their potentially profitable home business. Most of them started their venture with dollar signs in their eyes only to later discover they’d didn’t like doing the tasks to build the business. Some signed up for direct sales companies, lured by the promise of easy sales and income, but found success difficult because they weren’t invested in their product or service, or didn’t like talking to people. Others set up online ventures, such as blogs, but learned they didn’t like writing day in and day out.
It’s easy to find people who don’t think passion is essential to business success, and in fact, many don’t think you should turn a passion or a hobby into your career. The biggest concern is that turning something you love into your job will take away the joy in it. However, I’ve had the chance to meet successful home-based entrepreneurs and read the profiles of other successful people, and they all have at least one thing in common: They’re passionate about what they do. Bill Gates. Steve Jobs.
Oprah. Richard Branson. They’re all big successes who were fueled by passion. Let’s face it, if it’s fun, it’s not work, right?
While not all passions can make money, you might be surprised at just how many different ways you can earn a living doing something you love. All it takes is creativity and courage.
If you’re not sure what you’re passionate about, think about what you’d do if you weren’t limited by time or money? If you’re still stuck, read “Finding Your Element” by Ken Robinson or other books that help you find your sweet spot such as “The Passion Test” by Janet and Chris Attwood and “I Could Do Anything If I Only Knew What It Was: How to Discover What You Really Want and How to Get It” by Barbara Sher.
Once you know what gets you excited in life, the next step is to figure out how to make a business out of it. It’s not as hard as it sounds. There are essentially three ways to make money: 1) Sell stuff; 2) Sell skill; and 3) Sell knowledge. For example, let’s say your passion is horses. You can start a home business:
2) Sell skill: Teach horseback riding.
3) Sell knowledge: Write and sell books or articles. Make and sell videos. Build a blog making money through advertising and affiliate sales.
Not all passions lend themselves to home businesses in each area, but odds are you can develop several ideas simply by writing down your passion, making a column for each income option (stuff, skill, knowledge) and brainstorm ideas for making money in each of those areas. If you’re stuck, go online and search your passion to see what other people are doing to make money from the same idea.
You might also find that several ideas excite you. For example, you might want to coach and create information products. There is no reason why you can’t develop multiple income streams related to your passion.