Public Relations

The press can be your best friend, or your worst enemy. Learn how to build a public relations operation, write press releases, interact with the press, and otherwise leverage public relations to help your business succeed.
Female talk show host talking to her celebrity guest
How to Pick Clothing for Photo, TV and Video Appearances
Libel and Slander
Slander and Libel: How to Know When It's Time to Sue
Businesswoman talking in meeting
Public Relations: Explore the Benefits
Newspaper printing.
Understanding the News Cycle at a Newspaper
Woman writing on stationery
The Dos and Don'ts of Writing Talking Points
Ringling Bros Barnum and Bailey Circus Holds Final Show
What Is PETA?
Media Segmentation
Does Mass Media Still Work With Fragmented Audiences?
Media Interview On the Record
Learn About Reporters' Terms like "off the Record" and "on Background"
woman writing a Letter to the Editor on a PC
Here's How to Write and Format an Effective Letter to the Editor
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What Are Opinion Leaders?
Reading the news
Myth Debunked: Any Press Is Good Press
Group of business colleagues working on project in office
Public Relations: A Guide to Time, Money, and Words
A woman working on her laptop
How to Write a Fact Sheet
Business woman looking at media outreach plan on her tablet
Basic Benefits of Media Outreach in Marketing
Audience watching a debate team of four onstage
Types of Debates and Tips for Holding Them
Propaganda
How You Can Identify and Defeat Propaganda
News Cycle
What Is a News Cycle and How Does It Work?
an older man answering questions at a press conference
Press Secretary Job Profile, Including Job Duties, Salary, and More
Digitally restored war propaganda poster.
What Is Propaganda and How Does It Work?
Man standing at a bank of microphones with an audience asking questions
Organize Successful Media Availability Like a Pro
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A Sample of What a Media Plan for Public Relations Should Look Like
Businessmen giving panel presentation
How Does Aristotle Tie Into Smart Public Relations Tactics?
Public Speaking
Preparation and Rehearsal Are Key to a Great Presentation
Businessman at podium giving press conference
Preparing for a Successful Press Conference
Writing the Perfect Cutline
Tips to Writing a Perfect Photo Cutline
Beginner's Guide to Basic Public Relations
When you or your company are in the news, it's time to prepare a statement for the media.
When You Need to Make a Statement to the Media
Woman in business suit looking surprised
Public Relations: How Should You Handle Bad News?