Gigi DeVault

expertise

Client Satisfaction, Business Proposals

education

University of Washington, San Jose State University, University of California, San Diego

Highlights

Experienced researcher, writer, and editor
Holds MBA from the University of Washington
Former senior market research analyst for an investment group

Experience

Gigi DeVault is a former writer for The Balance Small Business who contributed over 90 articles during a five-year period. She has been a researcher, writer, and editor for Bluebird Press since 2009 and for five years before that worked as a senior market research analyst for Russell Investment Group.

Latest From Gigi DeVault

How to Create the Ideal Consumer Profile
What Is an MROC?
Tips for Preparing Data for Analysis and Triangulation
Choosing Between Qualitative and Quantitative Research Methods
Learn the Difference Between Primary and Secondary Research
What Is Market Research?
Consumer Segmentation by Investment Risk Tolerance
Deal With No-shows in Your Survey Research
What Is a Market Research Focus Group?
What Is a Stratified Random Sample?
How Market Researchers Choose Which Movies You See
How Simple Linear Regression, Used to Analyze Quantitative Data
Here Are the Advantages and Disadvantages of Quantitative Research
What Is Cognitive Theory in Market Research?
Market Research Determines Which Brands Consumers Favor
3 Methods for Analyzing Consumer Decisions